The Art and Science of Communication" shows you a new way to understand and use communication in the workplace. Revealing the seven types of communication we all use every day, the book shows you how to increase your communication effectiveness in any setting with practical techniques, analogies, and models that clearly explain the formulas for successful communication. Combining the science an…
When it comes to refined service and exquisite hospitality, one name stands high above the rest: The Ritz-Carlton Hotel Company. With ceaseless attention to every luxurious detail, the company has set the bar for creating memorable customer experiences in world-class settings. Now, for the first time, the leadership secrets behind the company's extraordinary success are revealed. The New Gol…
Technology and the Internet are in flux. Giants like Apple, Google and Facebook are changing the way we interact with each other. Technologies move so quickly that jumping on the train can be daunting for businesses. But the route hasn't always been clear; social media, mobile marketing and search marketing campaigns are always changing. Luckily, digital marketing is still in its infancy and th…
Introduction : the Gen Z effect -- Meet Gen Z -- Breaking generations : from pyramids to skyscrapers -- Hyperconnecting : from me to we -- Slingshotting : leaping into the future -- Shifting from affluence to influence -- Adopting the world as my classroom -- Lifehacking : a playbook for Gen Z -- Conclusion : welcome to Gen Z.
This is the fourth title in Capstone's new, essential business series What You Need to Know About... These accessible books will get anyone up to speed on a core business subject, fast.
A guide to create a winning business plan from scratch. It gives you what you need to map out your business strategy and stay on course including a sample plan that you can easily adapt for your business. It also charts your course assess the advanced state of your business and where you'd like to take it, and establish achievable objectives.
Learn everything you ever wanted to know about accounting. This plain-English, comprehensive guide helps you speak your accountant's language with ease, minimizing confusion as you maximize profits.
We live in an "escalator world" filled with shortcuts, quick fixes, and distractions that make it all too easy to slide into procrastination, compromise, and mediocrity. How do successful people stay focused and achieve results? Learn to tackle the work that leads to real success.
de Bono believes that rock logic thinking cannot provide the constructive energies that we are going to need in order to solve problems. Instead of rock logic he proposes the water logic of perception. Drawing on our understanding of the brain as a self-
Kenapa sebuah perusahaan mampu membuat terobosan dan yang lain tidak? Apa yang dapat kita lakukan untuk membantu organisasi kita memaksimalkan potensinya guna membuat terobosan? Terinspirasi oleh dua begawan manajemen Peter Drucker dan Jim Collins (penulis buku terlaris Good to Great) untuk mengungkap apa yang menggerakkan suatu perusahaan terus menapak menuju puncak kesuksesannya, McFarla…