Symbols play an integral role in branding programs. This book explores the visual language of symbols according to their most basic element: form. Over 1,300 symbols from all over the world are here categorized by visual type, divested of all agendas, meanings, and messages that might be associated with them so that the effectiveness of their composition and impact can be assessed without distr…
In celebration of the 10th anniversary of the landmark book Freakonomics comes this curated collection from the most readable economics blog in the universe. It’s the perfect solution for the millions of readers who love all things Freakonomics. Surprising and erudite, eloquent and witty, When to Rob a Bank demonstrates the brilliance that has made the Freakonomics guys an international sensa…
“If Indiana Jones were an economist, he’d be Steven Levitt… Criticizing Freakonomics would be like criticizing a hot fudge sundae.” (Wall Street Journal) “Provocative… eye-popping.” (New York Times Book Review: Inside the List) “The guy is interesting!” (Washington Post Book World) “The funkiest study of statistical mechanics ever by a world-renowned economist... Ey…
Moral relativism attracts and repels. What is defensible in it and what is to be rejected? Do we as human beings have no shared standards by which we can understand one another? Can we abstain from judging one another's practices? Do we truly have divergent views about what constitutes good and evil, virtue and vice, harm and welfare, dignity and humiliation, or is there some underlying commona…
The twentieth anniversary edition of the classic parenting book, now updated to reflect Steven Vannoy’s two decades of experience helping both families and businesses better care for their children and employees.For more than twenty years, The 10 Greatest Gifts I Give My Children has been helping parents to put the joy back into parenting. Steven Vannoy’s unique parenting style is designed …
The International Baccalaureate Primary Years Programme stands in a proud tradition of reflective educators incorporating best practice into international schools. For the PYP to maintain relevance in education today, inquiry has to be rethought, refreshed and reapplied. Taking the PYP Forward does exactly that. Raising many questions and recognising the new challenges facing educators, this co…
from the back cover: Once there were two mice who fell inn love with the same valentine, but it didn't start out that way . . .